Featured

I Do Not Envy This Man

By: Keith Kaplan

May 07, 2021 | News

I'm starting to feel sorry for Federal Reserve Chair Jerome Powell. This week, many of his allies offered serious contradictions to the Fed's plans for the economy. I want to talk about what this means for your money.

I’m starting to feel sorry for Federal Reserve Chair Jerome Powell. This week, many of his allies offered serious contradictions to the Fed’s plans for the economy. I want to talk about what this means for your money.

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This Major Mental Block Could Impact Your Tax Return

By: Keith Kaplan

May 06, 2021 | Educational

Over the last two weeks, we’ve tackled your greatest enemy in the market – your subconscious. Let’s look at one more bias that could impact not only your portfolio in 2021, but also your tax returns.

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This Bias Will Always Cost You Money

By: Keith Kaplan

May 05, 2021 | Educational

If you’re serious about making money in the markets, we have to talk about confirmation bias. Investors tend to seek specific information that “confirms” the things they believe or want to happen. They will ignore any information that refutes these beliefs.

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How TradeSmith Plays Rising Food and Lumber Prices

By: Keith Kaplan

May 04, 2021 | EducationalNews

You only need to open your eyes to see that prices for nearly everything are rising. With rising prices, food manufacturers will pass on these rising commodity costs to protect their margins. Let’s check TradeSmith Finance for an idea that just emerged as a buy on Monday.

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Sometimes Boring Is Better

By: Keith Kaplan

May 03, 2021 | EducationalNews

It’s very common for investors to buy stocks that they see in the headlines. If you turn on CNBC, you’ll hear pundits rambling on and on about Facebook, Netflix, Alphabet, and McDonald’s. There’s nothing wrong with these companies. But when they’re all you hear about, the prospect of “familiarity bias” creeps into your mind.

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How TradeSmith Beat Wall Street Once Again

By: Keith Kaplan

Apr 30, 2021 | Uncategorized

After a wave of earnings reports from America’s top tech companies, a small selloff ensued. The Nasdaq, S&P 500, and the Dow… they all fell Friday morning. The average investor sees this downturn and has their finger on the sell button. But not me.

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Apple is HOT, Here’s Why You Should Own It

By: Keith Kaplan

Apr 29, 2021 | EducationalNews

At a congressional hearing in 1953, Charles Wilson, CEO of General Motors, said, “As goes GM, so goes the nation.” America has changed 68 years later; One should now say, “As goes Apple, so goes the nation’s stock market.”

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Don’t Fool Yourself. Avoid This Common Money Mistake.

By: Keith Kaplan

Apr 28, 2021 | Educational

Behavioral economics and psychology research show that human beings are TWICE as fearful about losing money as they are about winning money. This bias is known as loss aversion.. and it can and will stifle your ability to maximize returns in the stock market.

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Keep Calm and Hold Your Favorite Stocks

By: Keith Kaplan

Apr 27, 2021 | EducationalNews

Buckle up. This earnings week is unlike any that we’ve seen in a long time. We could see panic… or a frenzy of buying activity. The question is: What should you be doing right now?

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When ‘Better Than Average’ Becomes a Problem

By: Keith Kaplan

Apr 26, 2021 | Educational

This week, I’m digging deeper into human behaviors and biases that can and will affect your money. Let’s explore the phenomenon of Overconfidence Bias and lay out best practices to help you mitigate it.

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Recent News

I Do Not Envy This Man

May 07, 2021 | News

Sometimes Boring Is Better

May 03, 2021 | EducationalNews

Apple is HOT, Here’s Why You Should Own It

Apr 29, 2021 | EducationalNews